They are anyone and everywhere. Hiding in the shadow and on the internet.
If you are unfamiliar with Anonymous well then! You are in for a treat!
Anonymous to summarise is as the name suggests an anonymous decentralised movement. They are hackers known for their various cyber attacks mostly against several governments, oh and of course Scientology…
Social media has made an imprint in today’s society. Allowing for the ease of communication and simplifying the ability to learn and promote. However, with positives comes the negatives as a society which aims to be connected often becomes disconnected.
A negative which has been imprinted within our brains is Social Media’s ease to promote “black magic”. A sort of black magic which leads us as humans to make bad choices.
Personally, I can relate as when assignments and everyday tasks pile up one-by-one, I find some of those tasks can be done to the bare minimal effort and not to a satisfactory effort.
However I also find social media as extremely influential and positive as it can allow for motivation and to spark a drive to do more.
So the question is whether the negatives outweigh the positives?
Feudalism takes the aged idea of a ‘walled garden’ and modernises it to display what the internet is like today. Feudalism 2.0 is the idea that certain companies create ‘walled gardens’ surrounding their products to prevent the external use of such aspects, therefore patenting their work.
Nowadays, Apple maintains full control over their IOS and macOS operating systems and selective process for all their applications that their systems can run, thus once a person is bought into their metaphorical ecosystem. Consumers may customise, personalise and design to their own pleasure, using IOS and macOS applications only.
Putting up a walled garden pulls and entices users to buy more Apple products and thus benefiting profits across the board. A smart idea which companies are beginning to use, benefiting their operations and marketing.
This lecture was really interesting because attention economy is what I call a destructive weapon because as much as it is “beneficial”…its definitely not. It a social media’s way of keeping you on their platform because of their “amazing personalised feed.”
In relating this concept and idea from the lecture to my personal experiences with social media and running my Digital Artefact, Aquilah Productions through platforms likeInstagram,Facebook and YouTube I can confidently say I am a victim to falling into the attention economy.
For you to understand, this isn’t a good thing either. It can cost you a lot of harm on your mental & physical well-being. It not only is a distraction but it an article I read explained it discussed “that it takes more than 20 minutes to get back into the flow once you’ve been interrupted, so even just “one little look” can have a huge consequences for our focus.”
I would love to be able to sit here typing to you and say that attention economy is a great thing and we should all participate in it…however it isn’t and if you stay away from it you might save yourself. Especially going on Instagram as much as it is great, it’s also disruptive to our everyday life and it’s time, our precious time that we are paying / feeding to technology and social media.